The beloved conservationist and son of late icon Steve Irwin is turning heads with a daring new photoshoot that’s making waves far beyond Australia.

In a surprising move that blends wildlife and fashion, Robert Irwin recently posed for a striking People photoshoot in partnership with Bonds underwear, attracting attention and causing a heated debate online.

The shoot


, featuring the 21-year-old holding animals while dressed in the Australian brand’s signature pieces, coincides with Bonds’ expansion into the U.S. market. Shot in Australia and unveiled this week, the campaign has sparked widespread conversation, blending nostalgia, wildlife advocacy, and bold modern branding.

While the imagery caught fans off guard, Robert himself was fully on board with the concept. In the exclusive interview, he


explained


, “I’ve done more sit-ups and had less carbs than I ever have in my life,” to prepare for the shoot.

The campaign not only highlights Bonds’ U.S. debut but also marks a new chapter for Robert, who is traditionally known for his work in wildlife conservation.

Despite the professional presentation, fans had mixed feelings after the images went live. On Instagram, one person


commented


,

“Shame on you!!!”

Others questioned the authenticity of the photos, with one


remarking


,

“This looks so fake he whether it’s ai or photoshop it doesn’t even look like him [sic].”

Another


chimed in


,

“Is this AI ? Is this really him ? Hmmm 🤨 [sic].”

Some viewers were taken aback by the transformation. One person


wrote


,

“I’m conflicted I watched your birth episode and now you look like this [sic]!!”

Another


added


,

“Your dad will roll in his grave.”

Meanwhile, one surprised fan


shared


,

“Omg [sic] I just spit out my coffee.”

Additional comments


included


,

“This feels inappropriate,”

and someone else


said


,

“He looks so different….”

Whether a bold rebranding or a brief fashion detour,


Robert Irwin


‘s latest move has certainly ensured one thing: everyone’s talking,

and it’s not the first time. Last year, he



looked dashing



in his all-black suit in Sydney, Australia, on August 18 for the red carpet of the 64th TV Week Logie Awards.

The young star was accompanied by the famous blonde actress Julia Morris, who looked beautiful in a red dress. The public is raving over the duo’s appearance.

Taking to Instagram to share exciting moments from the glitzy affair, Robert shared several glimpses of his and Julia’s time there.

From stunning images of the two posing for pictures to footage of the duo acting goofy on the carpet, Robert’s carousel post intrigued his followers. One silly moment was when Robert did the worm dance while his “I’m a Celebrity, Get Me Out of Here!” co-star got down on the floor.

“A night to remember. Thanks @ladyjuliamorris and thank you, Logies. Last pic is a mood,” Robert

penned

in his caption.

The last photo that the 20-year-old conservationist was referring to in his caption showed a hilarious moment in which he was seen pretending to be asleep on the red carpet, and Julia, who looked shocked, appeared as though she had fallen.

Robert shared another post of the event on Instagram. This one is a video compilation showcasing more eye-catching moments from the award show. “This is where the fun begins,” Robert

expresses

to the camera before the video reel begins.

From there different snapshots are shown. Robert is seen strutting his stuff on the carpet, spinning around before pointing to the camera for a slow-motion video.

Other moments feature Robert and Julia exuding dynamic duo energy with their mics as they interact with each other and the fans that were there.

Another standout moment captured depicts Robert amid a crowd of people who were cheering on a live band as confetti rained down on them.

“Perfect way to spend a Sunday night 👌🎉,” Robert

captioned

alongside the reel. Upon seeing the posts Robert shared, many flooded social media comment sections with praise.

“Love that you went from our crocodile research trip to the red carpet! What a great night. Super proud of you!”


gushed

Robert’s doting mom, Terri Irwin.

Bringing Robert’s late legendary father,

Steve Irwin

, into the mix, a fan

wrote

,

“Your father would be so amazingly proud of the wonderful man you have become.”

“@robertirwinphotography JAMES BOND perhaps??? 👏🔥”


complimented

another admirer. Many commended Julia as well, praising her beauty and noting how well-matched she and Robert are as colleagues.

“I wasn’t sure how Julia and Robert would work[.] They seem to click, well done, you are true professionals!🤗,”


applauded

a fan on Instagram.

Echoing the sentiment another supporter

swooned

,

“The two are a match made in heaven love watching you both together enjoy your night and see you back next year.”

One observer seems to think Julia may want to be more than just friends with her co-host as they

mentioned

,

“I don’t know who that lady in the red dress is (who is beautiful btw) but she [low-key] has a crush on you. 😂.”

Someone who was particularly emotional about Julia and Robert’s appearance

commented

,

“I’m not from Australia who is the beautiful woman he is with and she is such a good sport and in it with him I love this family and literally grieved with them when Steve passed away. Our family was devastated. He is so proud of his family I just know it (sic).”

Steve’s talented son and his 56-year-old co-host had attended the Logies because they were both nominated for awards.

On June 24, Robert posted an Instagram video in which he

boasted

about how “incredibly honored” he was to have been nominated for the Gold Logie and the Bert Newton Award for Most Popular Presenter. He also made it a point to give his co-host a shoutout for being nominated, too.

Unfortunately, Robert was bested by Australian TV presenter Larry Emdur for

the Gold Logie

. Emdur also took home the second award Robert was nominated for—

the Bert Newton Award

for Most Popular Presenter. Emdur won with his shows “The Chase Australia” and “The Morning Show,” on Seven Network.

Although Robert did not take home any of the awards he was nominated for, he and Julia are still happy with their show “I’m a Celebrity, Get Me Out of Here!” The duo also enjoy working together.

Speaking about their working relationship with a host from the chat show “The Project,” Robert

divulged

, “It’s been really cool because it feels like such a collaboration and such a team effort […] It’s really this wonderful kind of chemistry that just all of a sudden, just worked.”

Continuing, Robert

said

, “Our friendship is here; we honestly really really do actually like each other, so that’s a big plus.” Chiming in with a joke, Julia marveled at Robert’s patience with her because she said she’s been

occasionally told

that she is an “acquired taste.”

The two engaged in more playful banter which ended with Julia pretending to be offended by a joke Robert had made. He quipped about how working on the show with her has been his wildest experience yet, despite him having an extensive background working with wildlife.

Recently, Robert has been riding a high in terms of all the success he has garnered from his career. This juxtaposes the tough time he went through just a few months ago (early 2024) when he

called it quits

with his former girlfriend Rorie Buckley.

After over a year of dating, Rorie and Robert constructed a joint statement announcing their breakup, which got shared on Robert’s since-expired Instagram Story.

“We wanted to share that we have decided to go our separate ways but profoundly appreciate all of the time spent together and wish one another all the very best into the future,”

reads

a part of their statement.

The ex-couple

also made it clear how much gratitude and respect they hold for each other as they continue on their own journeys. “We won’t be commenting further on this, and really appreciate your respect and privacy at this time,” they

concluded

.

Robert and the late and great Heath Ledger’s niece had

first been romantically linked

back in November 2022. However, they had only gone public in July of the following year (2023) at the Sydney premiere of “Mission: Impossible – Dead Reckoning Part One.”

Rorie had also

gotten close

with Robert’s family, particularly with his older sister, Bindi Irwin. Robert’s ex was even featured in one of Bindi’s social media posts where she

called Rorie

a “beautiful friend,” and the “sweetest soul.”

While

Robert Irwin

has yet to share whether or not he remains single after his and Rorie’s split, it wasn’t all that long ago when he

revealed the romantic status of another Irwin family member

.

In March of this year (2024), Robert and his mom, Terri, came forward to address the

swirling rumors

surrounding her dating life since the untimely death of his father.

Despite numerous reports linking her to over thirty individuals, one of whom was rumored to be King Charles III, Robert

dismissed

all such claims as “absolute nonsense.”

In a previous candid discussion about the topic, Terri humorously shed light on her personal life,

remarking

, “I have a lot of quiet evenings with a nice, big, juicy pizza.”

Regardless of the public’s curiosity and the occasional rumor, such as the one that emerged six years ago suggesting a romantic connection with actor Russell Crowe, Terri remains a single woman.

Maintaining her characteristic humor, she clarified that she and Russell were merely friends, recounting how the actor reached out to her in bemusement over the rumors.

Reflecting more deeply on the matter, Terri revealed the bond formed between Russell and Steve years ago. She highlighted the actor’s

steadfast support

for her family through challenging times, including efforts to protect their conservation reserve from potential threats. All-in-all, Terri warmly

regards

Russell as a “dear friend.”

Amid her responsibilities running the Australia Zoo and starring in an Animal Planet series, Terri has expressed

little interest

in rekindling romance. “I think it’s wonderful when people who have lost someone find love again, but I’m not personally looking, and I haven’t been on a date in 27 years,” she

stated

in 2018.

Instead, Terri

reminisced about

her “happily ever after” with Steve, whom she met in 1991 and married just eight months later. The couple’s profound connection and shared passion for wildlife conservation blessed them with two children,

Bindi Irwin

and Robert, before Steve’s life was cut short in 2006.

The unexpected nature of Steve’s accident left a profound impact on Terri and their children, prompting the family to adopt nightly rituals that focused on positive reflections and acts of kindness.

Terri believes that this practice has been crucial in their healing process, allowing them to shift focus outward and begin to heal through service to others and dedication to the causes Steve held dear.

As the Irwin family continues to navigate life without Steve, Terri has remained a pillar of strength and continues to emphasize the importance of carrying forward Steve’s legacy and passion for conservation. She frequently reflects on Steve’s full and vibrant life, expressing a desire to live just as fully and meaningfully as he did.